Creative direction, brand leadership, and thoughtful design.

Portrait of Senior Brand & Digital Designer Elena Schnell.

Meet Elena

I’m Elena, a senior designer with 10+ years of experience building brands across identity, campaigns, digital, packaging, and product launches.

My experience spans a wide range of industries, including consumer products, beauty and wellness, SaaS, hospitality, real estate, pet, family, and lifestyle brands. I’ve led creative from concept through execution, developing visual systems and bringing them to life across ecommerce, email, paid media, social, packaging, photography, retail, and digital experiences.

I work closely with marketing, product, and leadership teams to turn ideas into cohesive, scalable creative. I love building brands that are distinctive, thoughtful, and designed to work across every area they touch.

Add me on Instagram

Brand, Creative
& Direction

  • Creative direction & brand leadership
  • Brand identity systems & visual storytelling
  • Art direction, content & production

What I Bring to the Table

Marketing, Launches
& Growth

  • Product launches & campaign development
  • Packaging, retail & e-commerce creative
  • Email, paid & lifecycle marketing

Digital Experience
& Collaboration

  • Website design & UX/UI
  • Content production & photoshoot direction
  • Cross-functional leadership & developer partnerships